Book Review: I’m On LinkedIn–Now What?? by Jason Alba
October 14th, 2007I met Jason Alba through blogging–we have yet to meet in person, but have stayed in light touch for over a year. He is the founder of jibberjobber.com, a tool for managing personal contacts in a career management context. So for example, I’m graduating next April and using jibberjobber as a way to keep track of the companies where I apply and the people within the companies who I interact with. The more involved I get in this job search, the more I’m glad I have Jason as a resource (imagine all the other relationships I could build if I were consistent in my blogging).
Jason’s book, I’m On LinkedIn–Now What??, is a quick easy read that packs some great ideas for an experienced LinkedIn user. Its greater value, however, would be for someone new to LinkedIn or someone who has tried Linkedin but didn’t see the value of it.
For me, the most valuable part of Alba’s book is the chapter on how to use LinkedIn as a tool for personal branding. I haven’t been consistent in my blogging, and need some other ways to build my personal brand on the internet.
The book is overpriced for a 100 page paperback ($19.95, but S&H brought it close to $26). I felt like I should be getting a nice hardbound book at that price. Once you get past buying a paperback book at a hardbound price, however, it’s easy to see that the content of I’m On LinkedIn–Now What?? has a value far greater than $26.
